SUV OFFENSIVE: CITROËN REVEALS THE NEW C5 AIRCROSS
04/18/2017
Citroen
Citroën is premiering at the 2017 Shanghai Motor Show a New-Generation SUV: C5 Aircross. Directly inspired from the Aircross Concept, unveiled in Shanghai in 2015, it mixes an asserted design with an interior space focused on the well-being of each passenger: a "People Minded SUV", human-oriented. With its flowing and muscled bodylines, the new C5 Aircross imposes its natural difference: a unique stance, conveying energy and self-confidence. With generous dimensions for all passengers, it benefits from the highest level of technology aiming to ensure a modern and global approach of comfort. C5 Aircross is a big milestone in the Citroën Advanced Comfort(R) programme with the World Premiere of the "Progressive Hydraulic CushionsTM" suspension, delivering a unique smooth comfort of suspension that is typically Citroën. Scheduled for launch in China in the second half of the year, and at the end of 2018 in Europe, the new C5 Aircross is a major asset in Citroën's international offensive in 2017.
Following the C-Aircross Concept presented at the 2017 Geneva Motor Show, heralding the C3 Aircross SUV in Europe for the end of 2017, Citroën is continuing its offensive in the SUV segment with the global reveal of the new C5 Aircross. Targeting global markets, this SUV marks a new stage in the deployment of the Brand's product strategy. The SUV trend has swept the world to account for almost one-quarter of global vehicle sales today. SUVs meet universal expectations in an aspirational and strong way, suggesting freedom and reassurance and relying on evocating and clearly defined markers, such as large wheels, muscled and protective design and this king-of-the-road feeling. Citroën gets into this trend that is bringing growth in every market in complete harmony with its own DNA.
Attentive to the expectations of customers who no longer want to sacrifice convenience to image alone, Citroën is paving the way for a new generation of SUVs with more personality and ease of use for all passengers while maintaining all the conventional cues. With this car directly inspired from the Aircross Concept unveiled two years ago in Shanghai, the Brand is once again demonstrating its capacity to make a statement of its unique identity and to renew established cues in any segment: Citroën offers here a real signature in the universe of SUVs.
>> DESIGN: A DYNAMIC AND ASSERTED SUV. A car with a strong personality, the C5 Aircross stands apart for its unique, dynamic and confident stance, both outside and inside. Robust, muscular exterior lines avoid aggressiveness through a strong overall balance reflected in the high bonnet, 2.73 m wheelbase, short overhang, and flowing organic lines with strong graphic features. C5 Aircross conveys a bold and comforting identity that is unique in this segment. Inside, it instantaneously provides a sense of power and space, thanks to its robust dashboard with a horizontal layout for greater width, its welcoming seats, its wide and tall central console, and its soft and warm materials enhancing the feeling of protection and comfort.
>> COMFORT: A UNIQUE SIGNATURE AMONG THE SUVS. Modern and innovating, and representing a significant step in the Citroën Advanced Comfort(R) programme, the new C5 Aircross changes the rules of the segment, thanks to its comfort and inside space. Taking advantage of the EMP2 platform, it delivers intelligence of architecture and well-being on board. To go further C5 Aircross is the first vehicle to be equipped with the new "Progressive Hydraulic CushionsTM" suspension, improving damping quality for an exceptional level of ride comfort, that is typically Citroën. On board, it is a genuine invitation to travel for every passenger: the space is clear and full of light thanks to the opening panoramic sunroof, the front seats have heating and massage functions, the welcoming rear seats offer leading leg room, and the atmosphere is purified thanks to air quality treatment. Equipped with a clear and understandable 12.3" TFT digital cluster and a capacitive 8" HD touchscreen, C5 Aircross features an array of cutting-edge driving aids, including Active Safety Brake, Active Lane Departure Warning, Adaptive Cruise Control with a Stop function... Endowed with Grip Control and Hill Assist Descent Control to strike off the beaten path in complete safety, the C5 Aircross will also be the first Citroën available with PHEV plug-in hybrid technology.
Unveiled at the Shanghai Motor Show, the C5 Aircross will be launched in China in October 2017. It is scheduled to be launched in Europe at the end of 2018.