Press Releases

MAZDA RYUGA CONCEPT: AN EVOLVED ZOOM-ZOOM

DETROIT - How will Mazda's Zoom-Zoom spirit achieve form and substance in the future? Laurens van den Acker, Design Division General Manager for Hiroshima, Japan's Mazda Motor Corporation, disturbed the status-quo and challenged every designer in his three global studios with that very question upon his arrival at Mazda early last year. After months of soul searching, hundreds of sketches and thousands of discussions, meetings, arguments and revisions, the first part of the answer was unveiled...