Press Releases

Kia to showcase diesel-electric Kia Optima T-Hybrid at Paris

Kia will reveal the new Kia Optima mild hybrid show car at the 2014 Paris Motor Show on 2 October, the first application and demonstration of the brand's innovative new mild hybrid powertrain. The Kia Optima T-Hybrid (turbo hybrid) concept is powered by the model's existing 1.7-litre CRDi turbo-diesel engine, paired with a small electric motor, powered by a 48V lead-carbon battery. The diesel-electric powertrain concept, which was previewed at the 2014 Geneva Motor Show, enables...